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Biodiversity and humanity……… for life

Edward O. Wilson used the term "biodiversity" for the first time in a scientific publication : “Biodiversity is the diversity of all forms of life. More simply, it is all the varieties of life and the interactions between them.



Producing a documentary film in 2014 on :

« Vanilla the green gold»


Why this initiative ?

After an experience of fifteen years in the trading of vanilla with industrial customers, mainly composed of extractors of natural products, Patricia Damour, creative of the events, wishes to contribute to raising awareness of biodiversity issues in Madagascar by describing harmony and interdependence between nature, man and societies throughout the entire value chain of vanilla.

The documentary provides a pedagogical aspect that exposes the different stages of vanilla processing from orchid to harvest the beans, from careful and rigorous preparation to release the aroma to end use by perfumery, cosmetics and food flavorings industries. Testimonials from operators in the entire value chain are scheduled.

And another aspect for nature lovers who wish to discover the authentic beauty of Madagascar, an invaluable resource of biodiversity*. A single figure to describe this nature sanctuary: 80 to 90% of endemism.


Did you know ?

Madagascar is the world's largest producer of vanilla beans. It is mainly produced in the north-eastern part of the island, Antalaha, the city of a thousand perfumes, located 500 km from Makay massif, one of the most luxurious works of nature and one of the last biodiversity treasure.

The vanilla is a climbing orchid, the only one with an edible fruit, vanilla beans.

While in Central America, vanilla is fertile with a species of bee Melipona, in Madagascar pollination is made manually flower by flower.

Vanilla has many soothing and curative virtues. Its another secret is its rich phenols which is an excellent defense against cell ageing.



* Biodiversity

« In many cases we have no idea what wonderful, beautiful, and useful creatures are disappearing forever. More than 85 percent of the organisms we're about to lose are unknown to science. We know next to nothing even about those we have named--a single feature of the species, a place where it's been found, or a very brief description. This helps explain why many scientists find the loss of biodiversity so distressing. ».

« I have enormous faith. I'm very optimistic about the power of individual human beings. That optimism makes me want to take action and get other people to do so, too…………. . »

Dr. Peter Raven, Missouri Botanical Garden